The hoopla surrounding the NHL placing advertisements on jerseys is the primary buzz amongst fans as the offseason is winding down just ahead of training camp. When the league announced its newest endeavor in monetary advancement, fans were torn- mainly upset about the change but torn nonetheless.
The Lightning have changed their jersey look a handful of times since their inaugural 1992-93 season. However, the lightning bolt has remained a constant- other than the jersey that physically spelled out “bolts” -and while the team has three championships to its name; nearly 100 years for an Original Six team isn’t comparable to the Bolts 29, even if there have been no changes.
The bolt has become iconic in its own right, and regardless of where you stand on the advertisements, it is a process already underway and will start in 2022. That being said, what local, Florida-based businesses would make the most sense to place their logo upon the back-to-back Stanley Cup champion Tampa Bay Lightnings jerseys?