Bloomin’ Brands consists of Outback Steakhouse, Bonefish Grill, Carrabba’s Italian Restaurant, and Flemings Steakhouse. This presents itself as an easy opportunity as their headquarters are in Tampa, and there is already an Outback Steakhouse on the Promenade Level inside of AMALIE Arena. If we use the NBA as the catalyst on what to expect with companies paying for advertising, seeing the multi-colored “B” is something that you may see in the future. Although it could be possible, should Bloomin’ Brands offer up enough to entice the Lightning to put their logo on the front of their jerseys, that they opt to put just a singular restaurant from their chains, assuming that would wind up being the Australian branded, Outback.
Nothing can spark more bloomin’ onion sales than looking down at your jersey and seeing that logo.